Source:
https://www.spreaker.com/episode/how-to-do-email-marketing-like-marriott--60642755
This article provides a comprehensive guide on email marketing for new entrepreneurs, highlighting its benefits, including cost-effectiveness, direct communication, and high ROI. It outlines steps to set up an email marketing strategy, such as defining goals, building an email list, choosing a platform, and segmenting the audience. The guide also offers tips for crafting effective emails, including creating compelling subject lines, engaging content, and designing for readability. Best practices for testing, monitoring analytics, maintaining the email list, and ensuring compliance with regulations are discussed to help entrepreneurs maximize their email marketing efforts.
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